TECHNICAL SEO
ConvertKit Review: A Starter’s Choice For Email Marketing
Patrick Stox • April 6, 2021
ConvertKit Review: A Starter’s Choice For Email Marketing (2021)
Table of Contents
Managing an email contact list can be a frustrating experience for bloggers and entrepreneurs with little to no marketing experience. Many tools can help you in this space, with choices ranging from complex, expensive systems to easier-to-manage pared-down apps. It is crucial to find a useful tool that enables you to find more leads rather than generate more
spam in your customer’s inbox.
For this ConvertKit review, we’ll be looking at an email marketing tool that enriches your email marketing to help you build and grow your audience. ConvertKit can also up-sell and cross-sell your services and products online.
What is ConvertKit?
ConvertKit helps various online creators, from social media users and influencers to business owners that rely on digital marketing as a marketing strategy for finding customers. Compared to other services, ConvertKit has advanced email automation features that podcasters, solopreneurs, YouTubers, and bloggers love. Although it is not an email service that targets traditional small businesses, you may still find some of its key features useful. ConvertKit is intended for smaller companies that want to migrate to a clean and straightforward email marketing automation.
Why Choose ConvertKit?
Easier To Manage Contacts
ConvertKit is our choice when it comes to managing your lists and contacts with a user interface that is simple and easy to navigate. Many users of ConvertKit recommend the service for managing all the lead emails and not having lost emails on the Spam Folder. Furthermore, ConvertKit is the perfect email marketing service if you love a simple and sleek design when it comes to managing your email campaigns.
Automation Management with Visual Automations And Sequences
It is much faster to automate your welcome emails and your customer journeys after your landing page has given you a lead. Simultaneously, you can also create email sequences to automate your follow-up emails, newsletters, and other powerful email marketing solutions. With its easy-to-use workflow-based editor, Visual Automations, you can send personalised content and send well-timed emails for nurturing your potential customers.
Create Landing, Sales, And Form Pages
How should you promote your products and services? You can use ConvertKit to as a landing page builder where you can include your site when creating your advanced email marketing content. With its free landing page templates and customisable build editors, you can use your landing and sales page to feature what you are offering for your target audience.
Furthermore, you can create better forms with ConvertKit that only uses a simple user interface without moving from one form editor to another. You can make opt-in forms or sign up forms that are embedded, pop-up, or slide-in with different customisation elements like CSS.
Is ConvertKit Worth The Cost?
The starting price of ConvertKit is free with up to 1,000 subscribers for your email marketing and other email strategies. However, you can only unlock other features if you’re paying $29/month for Creator or $59/month for Creator Pro. But, you can save your money if you’re going to subscribe for their yearly price with $25/month and $50/month price. Some of the features behind the payment firewall include app integrations, deliverability reporting, and a newsletter referral system.
However, the disadvantage of using ConvertKit from our ConvertKit review is that it’s only limited to 1,000 subscribers or the number of contacts/leads you can store within their services. Moreover, you may need to still use other apps outside ConvertKit for your landing pages and SEO needs. Yet, this email-focused marketing is perfect for startups, small businesses, and pioneering companies.
App Integrations For ConvertKit
If you have subscribed to their Creator and Creator Pro trier, you can maximise your email and marketing campaigns via app integrations.
Here are some of the apps that you may find integrated for ConvertKit:
Monday
Zapier
WordPress
Squarespace
Want to know more about their app integrations that aren’t included in this ConvertKit review? Visit this link and check out the apps that you need for marketing, reporting, and analytics of your leads.
ConvertKit Alternatives
Although ConvertKit is an ideal email marketing service, you may still be curious about its lead competitors. Here are similar services that also offer E-mail marketing and excel in CRM, Marketing Automation, and more.
MailChimp
MailChimp used to be an email marketing service only and has been in this industry for almost 20 years. That said, there are various features, development, and integrations that you can expect when using MailChimp. Many MailChimp users say that it is easier to navigate and has better features and integrations even on the basic tier. Moreover, MailChimp offers spam and design testing that ConvertKit lacks. Starting at $9.00 a month, you’ll be able to find more features with its service.
Constant Contact
Constant Contact is another alternative service to check out for email marketing, with features such as email automation, E-commerce tools, and social media accounts management. One of their strengths is their analytics report, especially if you are curious about your receivers’ interactions with your emails. Constant Contact is targeted towards traditional small business owners. Constant Contact is $20.00/month for their starting price and offers a one-month free trial for buying any of their subscription plans.
Sendinblue
Automation is one of the strengths that Sendinblue is known for. But, is there 100% deliverability and accuracy for email marketing? Sendinblue makes sure that its customers can focus on the quality of their emails. One of its best features is to price its clients according to the number of emails sent rather than the number of contacts they are storing in their database. They offer their services for free, but Sendinblue is limited to 300 emails per day. If you are happy to pay, their starting price is $25 per month but with 10,000 emails with advanced statistics.
Final Thoughts
ConvertKit offers different ways to maximise your email marketing campaigns. Using ConvertKit is perfect for people that want to focus on creating a small community of leads. Yet, if you’re comparing ConvertKit against their competitors in this ConvertKit review, customer support service is seamless even for free users. You can expect your answers to any questions regarding ConvertKit and its features with just an email away.